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SexSmartFilms prides itself on being your most reliable source of sexual health education, research and therapy films.

We work diligently to provide the greatest diversity and most culturally representative sexuality videos from around the world. Pick a subject in the spectrum of sexuality and then just navigate to a video that covers it.

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Australia - "DUREXPERIMENT FUNDAWEAR"

2013
2m 5s
Australia
Produced by: UNKNOWN

Fundawear – his and hers underwear that uses a smartphone app and inbuilt touch actuators (in the underwear) to accurately send ‘touch’ over the internet. Partners can thus ‘touch’ their partner via the app from anywhere in the world.Durex released news of the world-first innovation via a seeding strategy, using the intended online coverage to bring in Australian media. We then launched a Facebook promotion, giving one lucky couple a chance to win a set of ‘Fundawear’.This entry was submitted just two weeks after the launch of our Durex Fundawear campaign with a phenomenal response.

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Australia - "DUREXPERIMENT FUNDAWEAR"

 
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